The Nusantara Project was one of the projects of ENVOIE (University of Groningen, Netherlands)
Summary
The Nusantara Project is an international consulting project, where several undergraduate students from all over the world, compromised in a global virtual team, deduct a case study based on an Indonesian company. By collaborating online, each group constructs a marketing plan for the according company, proposing ideas how they can successfully export their products abroad. The purpose of the project is three-fold: first, the project aims to enhance learning in Business/Management and related courses; second, to provide an opportunity for students to work as a consultant and get experience in providing solution for companies in Asia. Third, learn how to work in Global Virtual Teams By joining this project students: 1. can learn other cultures. 2. are supported in establishing a networking 3. are facilitated to apply the theory from classroom into practice 4. Support the education in the developing countries, particularly Indonesia.
Partners
Partner / department | Course | Language of instruction | Number of students |
University of Ma Chung in Malang (East Java) | English | 5 | |
University of Groningen Faculty of Economics and Business | English | 5 |
Start and end date
September 2017 – January 2018
Duration
Approx. 16 weeks
Discipline
Marketing and advertising
Integration and assessment
The work done in this e-learning project was integrated in two ways; as part of Honours bachelor activity and as BR&C course activity (5 ECTS)
Technology tools used
– Learning environment
Blackboard
– Collaboration tools
Email, Skype, WhatsApp
– Reflection tool
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